NEWS

The Real American Hardwood Coalition has extended its consumer advertising campaign with the Magnolia Network after a four-month hiatus. In just two weeks since the ads began running, the campaign has experienced an increase of more than 1,200% in consumer engagement, including television, streaming, paid social media, and Google ads. The Magnolia ads reach a targeted audience of nearly 93 million consumers who are highly motivated homebuyers and renovators.

Decorative Hardwoods Association (formerly HPVA) eNews Volume XVII, Issue XII: DHA Pushes For Regulatory Reform | DHA Speaks At CHPVA | U.S. Urges Delay Of EUDR | Read AHEC's New Trade Update On EUDR | Republicans Release Farm Bill Framework

What is the unique species that just won New Zealand's tree of the year?

Answer: The winner is a uniquely shaped northern rātā.

PHOTO © GARETH ANDREWS

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In light of recent elections for the European Parliament and upcoming national elections, the European Commission may consider delaying the EU Deforestation Regulation.

The U.S. Department of Agriculture, Department of Commerce, and Executive Office of the President urged the European Commission to delay the implementation of the EU Deforestation Regulation. In their letter, they cite several critical obstacles that will make it difficult for U.S. companies to comply with the regulations by December 30. Their concerns echo those of a letter endorsed by DHA and several other associations that was sent to the EC in April.